THE Martial Arts
Curriculum
That Students Love
REDUCE DROP-OUTS, INCREASE ENROLLMENTS WHILE TEACHING FEWER CLASSES EACH WEEK.
“we live in a world of one-click instant everything.
ANCIENT CHINESE SAYING
It’s much smarter to ride the horse in the direction it’s going.
Without selling out, we can use this to our advantage to attract and keep more students.”
— John Graden
Empower Kickboxing Founder
IF THEY KNEW IN ADVANCE, WHICH COLUMN WOULD PARENTS AND STUDENTS PREFER?
COLUMN A
1. Complex patterns of movement that take years to get competent at and never vary.
2. Stiff, rigid blocks that have a chamber, step forward and execute sequence that is never used except in kata.
3. Punches and strikes that are difficult to apply because all parts are moving in the wrong direction like aiming, pulling hand to hip and holding the punch in the air.
4. Pretend fights (kata) against opponents who never block, counter, strike, fake, tackle, kick or block.
5. Self-defense (one-steps) that rely on the attacker to step back, yell a warning that he is getting ready to attack and then step forward, punch the air and hold it out until the defense is complete.
COLUMN B
1. Simple movement patterns you can apply within weeks that have dozens of variations.
2. Quick and easy blocks that move to protect the target and return to guard that are used in every sparring drill.
3. Punches in bunches that are designed to obliterate the target and quickly return to guard.
4. Self-defense and sparring drills that teach strategies and tactics to apply the blocks, punches, and strikes in real-time.
5. Simple simulated sparring drills that are designed to deal with different opponents such as a taller fighter, a counter fighter, an aggressive fighter, etc.

BECOME A LICENSEE
As a branded Empower Kickboxing™ licensee, you will get access to our proprietary system of curriculum lesson plans, marketing materials, and the support you need to succeed.

LESSON PLANS
Empower Kickboxing makes it easy to teach classes by providing you with 3-years of lesson plans that consist of self-defense, warm-up, learning modules, and cool down. You can modify them as you see fit. Each skill is demonstrated for you on video.

TOTAL SUPPORT
In addition to exciting lesson plans, you’ll get proven tools and campaigns to help you grow including email, text, and video marketing, seasonal marketing, and social media campaigns.
How We Deliver the Curriculum
Each class segment is demonstrated on video for you.
Check out a Week of OUR Kids’ Self-Defense Classes
See why any parent would enroll their child into this program vs a traditional kata-based school.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
You must complete the MATA Certification Program before launching the Empower Kickboxing program. The Certification Fee is waived for Empower Kickboxing licensees.
DO I NEED TO DROP MY CURRENT CURRICULUM?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
No. You may and most of you will, but you may want to simply insert various elements of EKB into your current program until you get comfortable with the program.
We’re confident most schools will transition over but we’re happy to let them do it on their time. Some schools are using EKB as their Black Belt Club or Masters’ Club Program.
HOW DO I TRANSITION EXISTING STUDENTS?
While this will vary from school to school and system to system, we suggest you look at the EKB ranking system for year one. You then match up the EKB ranks with your students’ ranks.
For instance, if you have an XYZ color student who has been training for six months, that would equate to an EKB High Orange or Green belt. So, rather than having to go through six two-month semesters, this student might only do three semesters and then graduate into the Intermediate Year Two EKB Program.
SHOULD I SHUT DOWN AND PREPARE?
No need to shut down. Start introducing the techniques to your students in class to build support and excitement. Create enthusiasm for these combinations before making changes to requirements. We will help you make the transition. In our experience, students really enjoy the combinations and see the Instant Value they bring to the class.
CAN I CHANGE MY SCHOOL NAME TO EMPOWER KICKBOXING™?
No. Empower Kickboxing™ is the name of the branded curriculum. Think about a camera store that sells Nikon. They advertise that they sell Nikon, but the store name is not Nikon. Empower Kickboxing™ is like that. You may be USA Karate which offers the Empower Kickboxing™ curriculum.
DO I NEED TO LEAVE MY CURRENT ORGANIZATION?
FREQUENTLY ASKED QUESTIONS
WHAT IS EMPOWER KICKBOXING™?
What is Empower Kickboxing?
EMPOWER KICKBOXING™ is a complete martial arts curriculum designed by Joe Lewis’ protege John Graden as a program that students can MASTER FASTER!
DO I HAVE TO USE THE ENTIRE CURRICULUM AND REPLACE MY CURRENT PROGRAM?
IS THERE A CLASS I HAVE TO TAKE TO BE READY TO TEACH?
DO I NEED TO DROP MY CURRENT CURRICULUM TO DO EKB?
HOW DO I TRANSITION EXISTING STUDENTS SO THEY MAINTAIN RANK AND DON’T LOSE TIME IN RANK FOR THE NEXT BELT?
SHOULD I SHUT DOWN AND PREPARE, THEN HAVE A STUDENT MEETING OR SOMETHING?
DO I HAVE TO CHANGE MY SCHOOL NAME TO EMPOWER KICKBOXING™?
DO I NEED TO LEAVE MY CURRENT ORGANIZATION?
That’s entirely up to you. EKB doesn’t require you to be exclusive to EKB. Mr. Graden has always had the philosophy that the freedom to learn and grow shouldn’t be restricted by politics.
Membership + WEbsite
Monthly Membership FeeAccess to Empower Kickboxing® Curriculum
Member’s Only access to Empower Kickboxing website
Access to Empower Kickboxing® marketing materials
Access to Empower Kickboxing® teaching and presentation skills materials
Access to past Empower Kickboxing® Strategy Sessions Group Coaching Recordings
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification Course ($297 value)
Martial Arts Teachers’ Association (MATA) Pro-Membership ($197 annual value)
Custom Empower Kickboxing® website for your school (Not just Empower Kickboxing®)
- ($350-month value)
* Website Hosting ($49 a month)
* Blazing fast Content Delivery Network (CDN).
* SSL (usually $100 a year)
* $149 set up fee
Google Business Profile Optimization ($799 value)
Membership + WEbsite
AnnualSave $303 annually. (Reduces monthly average to $123.75)
Member’s Only access to Empower Kickboxing Curriculum
Access to Empower Kickboxing® marketing materials
Access to Empower Kickboxing® teaching skills materials
Access to past Strategy Sessions Group Coaching Recordings
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification Course ($297 value)
Martial Arts Teachers’ Association Pro-Membership ($197 annual value
Google Business Profile Optimization ($799 value)
Custom Empower Kickboxing® website for your school (Not just Empower Kickboxing®)
- ($350-month value)
* Rock Solid Website Hosting
* Blazing fast Content Delivery Network (CDN).
* SSL (usually $100 a year)
* $149 set up fee
Google Business Profile Optimization ($799 value)
MEMBERSHIP + WEBSITE
Lifetime- • Lifetime Access
- • No Monthly Membership Fees EVER ($49 a-month website hosting fee still applies.)
Member’s Only access to Empower Kickboxing Curriculum website
Access to Empower Kickboxing® marketing materials
Access to Empower Kickboxing® teaching skills materials
Access to past Strategy Sessions Group Coaching Recordings
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification Course ($297 value)
Martial Arts Teachers’ Association Pro-Membership ($197 annual value
Google Business Profile Optimization ($799 value)
Custom Empower Kickboxing® website for your school (Not just Empower Kickboxing®)
- ($350-month value)
* Rock Solid Website Hosting
* Blazing fast Content Delivery Network (CDN).
* SSL (usually $100 a year)
* $149 set up fee
Single Location
Monthly Membership FeeAccess to Empower Kickboxing® Curriculum
Member’s Only access to Empower Kickboxing website
Access to Empower Kickboxing® marketing materials
Access to Empower Kickboxing® teaching and presentation skills materials
Access to past Empower Kickboxing® Strategy Sessions Group Coaching Recordings
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification Course ($297 value)
Martial Arts Teachers’ Association (MATA) Pro-Membership ($197 annual value)
Single Location
AnnualSave $169 annually. (Reduces monthly average to just $82.91
Member’s Only access to Empower Kickboxing Curriculum website
Access to Empower Kickboxing® marketing materials
Access to Empower Kickboxing® teaching skills materials
Access to past Strategy Sessions Group Coaching Recordings
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification Course ($297 value)
Martial Arts Teachers’ Association Pro-Membership ($197 annual value
Google Business Profile Optimization ($799 value)
Single Location
Lifetime- Lifetime Access with No Monthly Membership Fees EVER!
Member’s Only access to Empower Kickboxing Curriculum website
Access to Empower Kickboxing® marketing
Access to Empower Kickboxing® teaching skills materials
Access to Strategy Sessions Group Coaching
Access to one-on-one consulting with John Graden. ($250-hour value)
MATA Instructors Certification ($297 value)
Martial Arts Teachers’ Association Pro-Membership ($197 annual value
Google Business Profile Optimization ($799 value)