Why Facebook is Great for Marketing Your Martial Arts School
In the 1980s, I had my own Cable TV show called, USA Karate. That was the single most effective marketing tool I’d ever seen up until the launch and growth of the Internet.
This was long before the 500 channel options we have today. USA Karate aired three days a week for a decade. I had a lot of viewers. It was not unusual for me to be recognized in the street and sign autographs for fans of the show.
Enrolling students was extra easy because they had already taken lessons with me on TV. The local media looked at me as a colleague and invited me on their own TV shows and did many profiles of me and the school in the local papers.
Today, a local TV show doesn’t have anywhere near that kind of power.
As good as it was, I still had no control over who watched the show. Still, it was WAY better then Yellow Pages and newspaper ads. With the Yellow Pages and newspaper ads, you paid your advertising fee and hoped that someone who had an interest in learning karate would see the ad. You had little or zero control over the demographics that you reached.
The promotional power of TV has shifted not just online, but to two specific platforms; Facebook and YouTube. YouTube gives you the platform to become your own mini-broadcasting studio. For martial arts, that is ideal.
With Facebook, you have more power than ever to reach a specific audience that you can define with demographics and psychographics.
There has NEVER been anything like the opportunity that Facebook Marketing presents. Of course, there is complexity and this course will help you navigate that complexity so you can focus on what works rather than spending weeks just learning how to get an ad up.
Not Since Bruce Lee
Why Facebook? Well, because the whole world is on Facebook. So there is a really high possibility that all people who might join your school are already hanging out on Facebook.
Facebook is the best lead generator since Bruce Lee yet most schools are CLUELESS on how to use it. This course will teach you how to make Facebook a steady source of new students.
Martial Arts School Owners can attract students and promote their school through Facebook with more control of the advertising process than ever before. Facebook provides a platform that allows you to build a new social product experience for your school and programs that can be accessed from anywhere.
Facebook marketing is tricky, and without our step-by-step guide, you’re likely to fall for their traps and put out ads that don’t target the right people.
Your marketing needs to have pictures, words, be the right type in the right position and target the right people with the right budget structure. There are a lot of ways to go wrong on your own, but not with our proven system.
Most martial arts schools on Facebook DON’T KNOW what they’re doing. This course will give you the advantage on Facebook.
Imagine sitting down in front of your computer and knowing exactly what to click on… exactly what to type. No stress, no doubt, no more wondering if you’re doing it right.
If you’re focused, that can be your reality. You’ll learn the strategy for your Facebook marketing. You’ll also learn how to keep your Facebook marketing in your control so you’ll never over-spend.
Facebook has an amazing set of marketing tools that almost no other platform may offer to you.
What we are going to cover in this course: