by 2ndsout | Oct 15, 2014 | Online Marketing & Sales, Planning Your Martial Arts School
Tuition Pricing Strategies Few areas of running a school are as confusing and daunting as deciding how much to charge for lessons and then how to collect that tuition. This section will help you get answers to the questions of how much to charge; what your tuition...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
Once you’ve set an appointment for an intro, its important that you confirm the appointment 24-hours in advance. Confirming appointments greatly increases the likelihood of your potential students showing up for their classes prepared for action. In your phone call...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
A Referral MachineThe Ten-Times-Ten Strategy The idea behind the ten-times-ten strategy is for you to choose ten professionals in complementary fields to create a referral machine that builds a steady stream of prescreened, new clients. The Ten-Times-Ten Strategy 1....
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
I had lunch recently with a fourth dan in Uechi Ryu. We talked about how the Eastern mind-set is so different from the Western, and the confusion that creates for many instructors. Culturally, the East is more about conformity, or as I call it, cloning, than the West,...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
As a kid, you can’t choose your school, your parents, your city, your neighborhood, or much of anything else about your environment. You have no control and, when the situation is negative and intimidating, that debilitating feeling can stick with you for life....
