by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
You can ask questions which show an interest in understanding the personal needs of the child and expectations of the parents related to martial arts training. Spend time getting to know the parent as well as the child. Your questions and conversation with the parent...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
I have learned that you can’t honestly give yourself to anyone unless your needs are met first. Initially it sounds selfish, but it’s a healthy kind of selfishness. In the safety briefing before a flight, the attendant reminds you to fasten your own oxygen mask before...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
The New First Impression The first impression you give to a prospect most likely will be your website. We know that over 70% of people search locally online and half of those searches are on Smartphone’s. If your regular site and your mobile site do not look good,...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
I have written several articles about Finding Your Own Voice as a martial arts professional. I’d like this article to focus on some typical martial artist characters. When you meet these guys you’ll know they have not yet found their own voice. The Tough Guy Once I...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
If you are a martial arts instructor today, odds are that you began teaching classes for your instructor shortly before or after you earned your black belt. You became a good teacher, but you were still under the control of your instructor, and you loyally taught and...
by 2ndsout | Oct 15, 2014 | Online Marketing & Sales
It’s a common affliction among martial arts school owners to complain that the biggest school in town is a belt factory McDojo and that the reason someone else is better known is because of his or her tournament record or that they teach a style that is more...