Selling Martial Arts
Information Call Responses
[text_block style=”style_1.png” align=”left”]In an information call or inquiry control is important. We gain and maintain control by asking questions.
Three examples to regain control with a comeback question are:
1.How long have you been thinking about taking karate?
2.Are you involved in an exercise program now?
3.Whose idea was it to get Johnny involved in karate?
Analysis
It’s important to understand that there were many different answers to each of these questions. My answers simply follow the principles I’m going to try to convey to you in the coming pages. While phraseology is very important, if you understand the principles, the phraseology becomes much easier.
This all goes back to asking questions and listening.[/text_block]