[text_block style=”style_1.png” align=”left”]Here is a simple, but very effective phone script for yourself and your staff. Make sure anyone who answers the phone, including you, conduct role plays EACH WEEK on this script.

Remember the three goals, in order of importance, of the phone call:

1) Set appointment to watch class. 

2) Get name, number and address 

3) Give good impression of school as organized and professional.

Remember Avoid giving price info over the phone! You must remain in control of conversation. If a child calls, ask if he/she has talked to their parents yet about karate, then ask to speak to the parents.

Standard Phone Script

Prospect I’d like to get some information on your school. or I’d like to get some prices on your classes.

You: Is this for yourself?

Prospect: Yes

You: Good! Have you ever trained in martial arts before?

Prospect: No.

You: That’s fine. Class times for adult beginners are Monday & Wednesday at 6:10pm, Tuesday and Thursday at 7:10pm and at 11 :10am. We also have a special karate fitness class that meets Saturday mornings at 10am. What we recommend is that you set an appointment to come in and watch a little bit of one of these classes. This way you can see what our school is like. All karate schools are very different from each other so the best way to get an idea of what ours is like is to come in and see it.

Now the next two opportunities to view a class would be tonight at 7:30 or tomorrow night at 6:45. Which would work best for you?

OK, that’s tomorrow at 6:45pm. Your name please… age…address… phone number? Do you know where our school is at? (regardless of yes or no) We’re at the corner of 9th Avenue and 58th Street North in the Tyrone Gardens Shopping Plaza. It’s kind of a “V” shaped plaza and we’re tucked back in the corner of the “V”. When you come into the school, you can ask for Lisa or Rob. They’ll set you up to watch the last 15 minutes of class and then you’ll sit down for about ten minutes with one of the instructors to get some information the classes. Got it? Great, We’ll see you tomorrow night.

(Set appointment and read it back to them. Get name phone and address and introduce yourself. Tell them who to ask for and that we will be expecting them)[/text_block]