Staffing Your Martial Arts School Audio
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[op_liveeditor_element data-style=””][text_block style=”undefined” align=”left”]Risk / Reward Ratio – The Most Important Perspective Lesson You Must Learn as a Business Owner
Does this seem familiar? You hire a student or student parent because he or she is so nice and really needs the job.
In time though, you realize this is not a good fit. But, because of your good heart, you keep that person on because, “Sally is a good person and if we fire her this, this, and this will happen to her.” What you fail to address is that, “If we keep Sally on this, this, and this may happen to our school.”
Let me share with you a story from an interesting lunch my wife, and I enjoyed on a beautiful spring day in Dunedin last year. Janet and I met up with my brother Jim and a long-distance student of his.
It think his name is Steve. Either way, he had a thriving business. Each year, he rewarded his top staff with a month-long trip to Florida which included training with Jim. Nice perk.
We enjoyed our lunch chat, and I won’t bore you with the details, but he had one employee strategy that he has used long before that Trump fellow’s TV show.
Simply put, everyone on the staff knew that one person will be fired in October or November. Regardless of the overall success of the team, one guy is gonna go, and everyone knows it. They just don’t know who that person is.
While I’m not advocating or disagreeing with this approach, I think it keeps the focus on the purpose of the business. That is to keep the company profitable.
As I know only too well, the owner takes all of the risks. It’s one thing to lose a job. People lose jobs all the time. It’s a completely different experience to lose everything you’ve built and saved for because you, as the owner, has been sued into the ground for some infraction, real or imagined, that your employee did.
I had multiple employees earning over $200,000 a year. Where are they now? Living their life, of course. Their risk was only that they might lose a job I created for them.
My risk was that their actions might spark a massive lawsuit; which is exactly what happened. There was no skin off their back, but mine was laid bare.
My point is simple. You can’t afford to carry someone whose only risk is finding a new job if you let them go versus you losing everything for their lapse of competence. [/text_block][/op_liveeditor_element]
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Seven Steps to a Championship Staff
1. The Challenge
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2. Advancement
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3. Money
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4. Security
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5. Career Path
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6. Recruiting
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7. Compensation
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[op_liveeditor_element][text_block]John Graden: It’s a common occurrence in a Martial Art’s School, a Buddy of yours says ‘Hey! I liked to teach a seminar for x amount of Dollars’ and you promote the seminar and you bring the Guy in, I used to do this all the time with Joe Lewis and Bill Wallace and a bunch of other Guys.
I’ve also seen Schools that rent their space out in the Mornings to Yoga or Tai Chi or Aerobics and on the Weekends, sometimes even to Churches on Sunday’s, this is a common occurrence, there can be serious repercussions if you do not take the proper steps to structure this arrangement and Jennifer Urmston from Sports and Fitness Insurance Corporation is here to tell you exactly, how to structure that and to also share with you a seriously tragic story about a School who had the Nightmare of Nightmares happen during a Weekend at Self Defense Seminar with quote – a Buddy.
Jennifer starts by telling us the first and most important question to ask anyone who wants to rent our School, or we bring in for a Seminar. Take it away Jennifer.
Jennifer Urmston: Does the person wanting to come, use your facility to teach their class, regardless of what kind of class it is, do they carry their own Insurance? It is the number one question, is do they have their own Insurance and number two, are they requiring their Participants to sign a liability waiver. I recommend to every Martial Arts School, get proof of Insurance before you rent space to anyone, teaching any kind of class, whether it’s Yoga, or Tai Chi or Kick Boxing or Self Defense, it doesn’t matter, make sure they have their own insurance and make sure that they are having their Members or their Participants sign a waiver.
And the School Owner should really see that, to have proof of it before letting the people come in and it can be a Buddy that they’ve known a long time or it can be someone that just, you know, found that by driving by, the Instructor, really has to carry their own Insurance or if you want that Instructor to work for you, you can hire that Instructor and you can have their Participants sign your own waiver and you can just pay that Instructor whatever your wage is or whatever, your fee per head count is, but that person, if they don’t have insurance, any injury with their Students could be coming back on you and your Business with you not having a signed waiver in your Businesses Name and you not getting the appropriate remuneration for those people participating in your School and being on your Insurance.
John Graden: So, let’s talk about the logistics of that, alright, so it’s Tuesday and my Buddy says in two weeks I’d like to teach a Self Defense class on a Sunday, maybe he’s got some Church friends or something he put together and he says, ‘Okay, I want to teach a Self Defense Class on Sunday, I’m going to charge 20 bucks a head, I’ll give you ten.’ Most Guys at that point say that’s great, shake hands and that’s it, they help promote it. What steps specifically does that Owner need to actually do now?
Jennifer Urmston: Tell your Buddy my Insurance Company requires that I get a copy of your Certificate of Insurance and he should have it. If not he can go online and get it, we can place Individual Instructor Insurance Policies for less than two hundred dollars a year, that would cover that Instructor, everywhere that he goes to train or to work with people.
John Graden: So, if this Guy’s out there doing seminars on a regular basis, that’s ideal for him.
Jennifer Urmston: Absolutely, there is coverage out there for Instructors who do not own their own facility and who either work on like a rent basis like we’re talking about here or on a 1099 Contract basis, they can have their own coverage and if they are teaching a class in the Church Rec Centre or they are teaching it at the Boy Scout Hut or they’re teaching it at a Women’s Club, they would be covered everywhere they go. So, it is absolutely crazy for the Instructors to be walking around without their own coverage, but an Individual School Owner needs to say ‘Hey! Buddy.
My Insurance isn’t going to let me, you know, let you be here without getting proof of your Insurance and I need to make sure that you’ve got your participants signing a waiver, otherwise, I want them to be signing my waiver.’ They need to sign a liability waiver, that they understand they could be injured in a Class.
John Graden: And then I wonder again about the logistics of that, if it’s a Sunday, does that I guess the logistics would be the Instructor, the Owner needs to come up with some way of enrolling these Students, which in a sense, flows through the School, which really, they ought to do, because they can capture that prospect then anyway.
Jenifer Urmston: That’s right, that’s right. Whether, it makes sense to use your after hour times, whether it’s maybe it’s during the day or on a Sunday, or after your Kids are done and you’ve got an Adults Class of some kind coming in there, it makes a lot of sense to get some revenue out of your down time, but you still want to be on site and enrol those people. I would really, highly recommend an Owner be on site or have an employee on site when an outside party is coming in to use their facility, just to make sure that the facility is properly treated and the Classes are safe.
John Graden: It’s just a response, being a responsible Owner. Okay, so Insurance stories are most powerful when there is a third party story that is real and there was a hyper real incident that really illustrates this. Tell us about what just happened.
Jennifer Urmston: We did have a claim come in where, you know, a School Owner, did allow a Buddy to come in and teach a Self Defense course and there was a significant life threatening injury to a person and that Buddy did not have his own Insurance and it’s going to come back on the School’s Insurance and you know, the School will have a major claim and could impact their ability to buy Insurance in the future and their ability to stay in Business.
So, it is, it is, a Student got hurt with a, again, an Instructor coming in, to use the space who didn’t have their own Insurance, that wasn’t going through the School, it was going through this outside Instructor that he just let come in and use the space. So, it’s important to make sure these outside Instructors, have their own Insurance because the claim would go against the Instructor and not against the School.
So, I just recommended don’t risk your Business letting someone come in and use your space, just take a quick minute and say ‘Hey! I need to make sure you have insurance and I may need to make sure your participants are signing waivers’ and feel free to blame it on your Insurance Company, you’re not trying to hurt your Buddies feelings, it’s not that you don’t like him or want him using your space, it’s that you really have to and it’s smart to protect your Business that way.
John Graden: What is that School facing now, in terms of potential law suits, liability, maybe criminal action?
Jennifer Urmston: I don’t know about criminal action, there isn’t any criminal action, but there definitely could be a law suit, there could be, you know, a life-threatening injury’s going to have tens of thousands of dollars of Medical Bills that are going to show up as a claim on their record. If there’s a law suit, it could be you know a significant claim on their record and it also, it’s a bad business procedure to let someone use your facility that doesn’t have Insurance, so that’s just going to be an under writing, black mark really.
John Graden: So realistically that poor decision could cost this Guy his Business and if the Corporate Shield is penetrated, which is it usually is pretty easily, he could be facing, could is the key word, facing some personal liability as well.
Jennifer Urmston: You know, he had good Insurance in this case.
John Graden: Because he’s with you Guys, I guess, this I see. [Laughs]
Jennifer Urmston: That’s right.
John Graden: Yeah, good Insurance, Wow!
Jennifer Urmston: But it, but I, I share it, just that, we know that everybody gets asked for a Buddy to use a facility, it’s not a good decision to let anyone use the facility without Insurance and then find out, again, supervise, watch what they’re doing. When I first heard it, I just got wrenched over, like first of all we were told it was a Child to start with, but it was an Adult. And then, you know, we came out of the whole, okay, it is an Adult, the Adult’s going to survive.
But the big deal for the Studios is what we’ve hit on is that they’re all being asked to use their facility and it could be a minor claim but it could also be a Kid getting left alone in that facility with some Instructor that molests them, that’s why you don’t want people using your facility and just letting them go in and out.
When it comes to protecting your Martial Arts School, your best Defense is insurance with Sports and Fitness Insurance Corporation at sportsfitness.com. SFIC, specializes in insuring Martial Arts and Fitness facilities go to sportfitness.com today and tell them John Graden sent you.[/text_block][/op_liveeditor_element]
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[op_liveeditor_element data-style=””][text_block style=”undefined” align=”left”]John Graden: Recently we spoke about the seminar I was at, where one of the Instructors said that over fifteen years after an incident he was sued by a student and it cost him fifteen thousand dollars to make the law suit go away.
In 2015, Bill Cosby was criminally accused and charged with a sexual assault from 2012, so I want to reiterate to our listeners out there, the distinction between a martial arts school Coverage Policy that is specific to a time frame and this policy that is specific to incidents. Please expand on that Jennifer.
Jenifer Urmston: The types of coverage that are out there are Claims Made Coverage versus Occurrence Based Coverage. Occurrence Based Coverage, covers you for the time period of the policy that an incident occurred during that time and it will continue to cover you for the legal Statute on that claim and would cover you years later, if the incident occurred during the occurrence period of the Policy.
A Claims Made Policy only covers you for claims that are made during that Policies coverage period, which could be this year only, if you didn’t buy the tail coverage at the end of the Policy to keep the coverage in effect, for a number of years, going forward.
John Graden: So, in the situation where I described with the Instructor, because I think Cosby’s in a whole different league, but it’s just reminiscent of the situation, if he had purchased and I don’t know if he did or not, a Claims Policy.
Jenifer Urmston: A Claims Made Policy and then did not buy extended tail coverage on it, he would have no coverage for that claim being submitted years later.
An Occurrence based Policy would have covered him for the claim that occurred while it was an active policy, even if it was years later. And then important, you know, two important things there, you know, that are Statutes of Limitations vary in different States for how many years later a claim can be filed, the Statute of Limitations for claims, for a claim filed by a Child, doesn’t even start until they become an Adult, so that’s why minors can have claims be filed many years later.
So, it is important to carry Occurrence Based Coverage, for the period of time that your operating your facility or if you already have a Claims Made Policy, it is important to purchase tail coverage on that Policy that is sufficient for the Statute of Limitations in your State, which could be, you know, twenty years later. So, it is very important to consult someone that knows about the laws in your State as well as to consult an experienced Insurance person in the Fitness Industry who knows about the coverage on these Studio Policies.
John Graden: That is sage advice and very clear, no doubt about it Guys you have to get Occurrence Based Policies and talk to Jennifer Urmston at Sports Fitness Insurance Corporation, the link is right below this video, Jennifer, as always, thanks so much.
Jenifer Urmston: Oh, you’re very welcome John. Thank You.[/text_block][/op_liveeditor_element]
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[op_liveeditor_element data-style=””][text_block style=”undefined” align=”left”]Background screening is inexpensive. It has to be part of your school liability insurance reduction strategy. You can get a full screening for around $25. This is an important point. If screening is so cheap and easy, as a martial arts school owner, you have no excuse for not getting it done.
In other words, if you’re sued for the actions of a staff member with a record, you have no defense. You could have easily discovered his/her past and prevented the incident from occurring.
It is critical that you understand who you are hiring, and who will be representing your school to every student and prospective student.
The background screening industry is regulated by the Fair Credit Reporting Act (FCRA) and all firms are required to adhere to rigorous standards ensuring privacy of individual’s information.
When employees ask why these screenings are required, it’s important to emphasize that a screening does not mean suspicion, nor does submitting to a screening impact a person’s credit score. Having a fully screened staff provides your students and families with peace of mind.
MATA recommends the background screening services of E-Verify. [/text_block][/op_liveeditor_element]
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$20 Background Checks

