The Three Foot Rule

by 2ndsout | Oct 15, 2014 | Online Marketing & Sales

Once you’ve set an appointment for an intro, its important that you confirm the appointment 24-hours in advance. Confirming appointments greatly increases the likelihood of your potential students showing up for their classes prepared for action. In your phone call...

How to Determine Your Retention

by 2ndsout | Oct 15, 2014 | Online Marketing & Sales

In consulting with school owners for more than a decade, I can pretty much predict how the initial conversations will go. I ask how many students the client wants and then how many he currently has. When he gives me his current student count (usually higher than it...

Attracting And Retaining Students

by 2ndsout | Oct 15, 2014 | Online Marketing & Sales

Martial Arts School Association Studies show that 20% of your activities will determine 80% of your results. Each day, as we plan our activities, we must ask ourselves, “What of the 20% would bring the highest results at this time of day?” Use this to block off your...